OUR INVESTMENT PHILOSOPHY – STAY THE COURSE
Successful investing requires evidence, commitment, objectivity, and confidence. A large majority of individual investors damage their returns and lag the market because they move in and out at the wrong time. The cause of this problem is often emotional investing, which is made worse by not having a financial plan, sound investment strategy, or a professional advisor they trust.
We design portfolios people can understand and live with, based on decades of evidence and financial research. We don’t pick stocks or time markets, because research proves the futility of trying to do so. Rather than trying to outguess the markets, we focus on building highly diversified portfolios with the appropriate amount of risk and a strategic asset allocation appropriate for you.
INVESTING STARTS WITH PLANNING
Our process for investing your wealth starts with planning. Understanding your full financial picture, what drives you, and how you want to live your life, helps us determine the appropriate investment objective for your circumstances, your stated goals, your time frame, and your appetite for and ability to handle risk. We then invest your portfolio, manage it, and review it with you at your periodic account reviews against a benchmark that is based on your personal goals, and a blended industry benchmark for a similar portfolio with comparable risk level.